Associate Creative Director
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TREEPHILLY

Treephilly came to us with a mission:

Fulfill the Mayor’s vision of achieving a 30% tree canopy throughout the Philadelphia by 2025 by planting 300,000 trees by 2015.

Communicate the importance of trees to the quality of life in Philadelphia.

So to make this happen we developed simple, powerful and personal messaging that expresses how Philadelphians feel about their trees. Philadelphia LOVES Trees!

The City of Arborly Love